Evaluation - What was the audience feedback?

Throughout the project I had feedback on my work from peers and my lecturer. For example, I was able to choose my logo and masthead design (which also was my title) through consulting people as to what they thought had the most room for scope, and looked like it would fit as a newspaper masthead.


I was able to get feedback on my poster through printing it on A3 and placing it on the wall amongst other posters, doing this allowed me to understand how effective it was (particularly amongst other posters). It got reasonably good response as it was selected originally out of three others which were deemed too overpowering in some elements  - and didn't match the elements of my newspaper.

Once I had completed all three of my texts, I was able to get feedback for the finished product.
To do this I used the social networking site, Facebook. I posted individually my jpeg images of the Poster, and Newspaper.

The feedback was on the whole very positive with praise focused on;

On the Front Page - The headline 'Snow way of Escape', the masthead (as it looks bold and eye catching), also the advertisements as they conveyed typical connections to the area- the D.I.Y advert used a local address, and the cross-channel ferry advert conveyed local connections (Portsmouth harbour) and human interest

The inside page - The organisation and use of 'negative' white space, so it wasn't overcrowded. Also in particular the clarity of the weather side bar. The pictures also got good feedback and the image of the child 'overlapping' the top news bar. Also the 'unconventional' place for the advert of the car company worked well.


The poster - The poster was praised for the bold text and colours used, as well as the choice of image.

Areas for improvement 

Front page - a  clearer justified font on the minor news stories on the right side bar, the sports section could be stand out a bit more. Also the 'you' in closer to you could stand out a bit more with colour etc. I improved on the slogan by making the you appear in red and stand out more than the black.

Inside Page - Separate the sections a little clearer by adding a line between each article.